Visit Åland is Åland’s official tourist and member organisation and has about 260 members. Visit Åland’s main aim is to market Åland as a travel destination and to work with the local tourist industry to develop tourism in the Åland Islands.
Visit Åland’s aims include:
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marketing and branding Åland as a travel destination, starting with member businesses’ interests
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representing the tourist branch before the authorities
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maintaining tourist information
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encouraging member businesses to develop products, raise quality and undertake new projects in the tourist branch