Optical supplier of the year

New products and services are the lifeblood of every independent business and since 2008 Positive Impact (PI) has introduced new innovations on behalf of some of the biggest names in the optical industry to independent practices. Founded by two optical stalwarts, Nick Atkins and Maxine Green, PI subsequently started distributing its own products and is now a multi award-winning optical supplier.

As an independent business PI believes in supporting the independent sector and its sales approach is built upon good relationships and mutual respect. Consequently, its USP is using optical professionals or experienced sales professionals, with extensive knowledge of the ‘eye business’, to deliver sales calls, training and technical support.

From the original business concept to bring the flexibility of contract sales to the ophthalmic industry, PI is now a fully-fledged distributor in its own right. Recognition, and an indication of how far the business has come in 13-years, was provided by winning a second prestigious Optician Award for Optical supplier of the Year in 2021.