Lion’s Run is an entertainment company that was founded in 2013 and established itself as the premiere automotive lifestyle adventure and is an annual trendsetting celebration and one of the fastest growing social events & lifestyle brands of its kind. The Lion’s Run Winter and Summer South & North Edition are exciting events with a perfect marriage of a modern exotic car rally combined with over 400 Lion’s Run alumni drivers since 2013 and yearly joining over 150 people throughout both events. With VIP participants, celebrities, 1of1 daily events and nightlife parties, intimate dinners, bucket list roads and the most important, growing within a new family for life that you share the Lion’s Run experiences and friendship with, all year long.

We are pursuing a clear vision. Lion’s Run is not a race event, but rather a lifestyle & luxury sports car tour or modern type of an automotive rally with rules. There will be neither timing nor an award ceremony and the participants are always forced by Lion’s Run to cooperate with the laws of the respective countries.

Lion’s Run offers like minded people the opportunity to take part in a luxury driving experience through the most luxurious cities in Europe. Two annual events, one in Winter and two in Summer, are building the annual highlights of the concept.