The Event Business Ltd / Co JLR


Correspondence: English
Operation Level: International

Address: Unit 16, The Heath, Alkerton Oaks Bus Pk, (Upton Est)
OX15 6EP Banbury Great Britain
Phone: +44 1295 67 80 42
Web: http://www.jaguarlandrover.com


Jaguar Land Rover is a company that brings together two much loved, highly prestigious British car brands. After Tata Motors acquired Jaguar and Land Rover from Ford in 2008, it merged the two marques into a single company and its success has flourished, with memorable vehicles and innovative technologies that add to a long-lasting legacy.

The origins of Jaguar can be traced back to a company that began by making motorcycle sidecars in 1922.

The Swallow Sidecar Company later started building automobiles and moved to Coventry, switching its name to Jaguar after the Second World War. It produced premium saloons and sports cars, including the legendary XK120.

With an increasing demand for recreational off-roaders, the Range Rover made its debut in 1970.

So popular was the new car that British Leyland made Land Rover a standalone company in 1978. Very little about the first Range Rover was altered over the years – 1981 introduced a four-door, while a diesel arrived in 1986. As the Range Rover became seen as more upmarket, the Land Rover Discovery was launched in 1988 as a third model in the range.

After splitting from British Leyland, Jaguar became independent again in the 1980s, before being purchased by Ford in 1989. Land Rover, meanwhile, was bought by BMW in 1994, which expanded the range further by introducing the Freelander. It then joined Jaguar under Ford in 2000, with the two companies becoming closely linked, sharing engineering knowledge and facilities.

RETROMOBILE PARIS
International exhibition of classic cars
31/01/2024 - 04/02/2024
Location Paris expo Porte de Versailles
Paris
France
EDIE
Innovative, strategic, operational and technical solutions for energy, environment and sustainability professionals.
20/03/2024 - 21/03/2024
Location Business Design Centre
London
Great Britain