Where Online sales and Independent Bike Dealers (IBDs) become one.
As the bike industry evolves and online sales become more prevalent it is now, more than ever, important to support our local retailers. Direct to consumer sales provides convenience, clear brand messaging, and access to a wider selection of products, but it doesnt provide mechanical and technical support, local trail knowledge or support the local riding community.
The IBD has always been the cornerstone of the bike industry, but as online sales evolve so will the retailers.
At Evil, our goal is to balance both IBD and direct to consumer sales. Historically, the internet has b
een used to cut prices, provide convenience and greater access to goods. We are creating a platform to showcase our brand and provide the best customer experience we can.
We utilize the latest technology so customers everywhere can have access to our bikes, apparel and products at competitive prices. Our goal is to have you, the consumer, spend more time on your bike and less time fiddling with it.
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