Bensons Trading Co Pty Ltd is a family owned company that has been in business for over 70 years. We are one of the country’s leading importers/ wholesalers & distributors of licensed & generic novelty items, plush toys and showbags/ gift bags.

We currently represent under the Benson’s portfolio some of the most popular licenses worldwide. We understand the importance of our consumers values and support the consistent brand promise to our consumers through our innovative product, resources and product development division.

Bensons also have a very diverse range of products available in our wholesale business, these product ranges are broken down into categories of the following ; licensed and generic plush, key ring, small novelty items, gifts & accessories, balls, stationery items, sippers, inflatables and promotional items. Our wholesale division services a broad market such as theme parks, redemption game centres, party stores, cinemas, GWP promotions and much more. We have a range of over 6000+ products covering every imaginable category.